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5 ways to optimise your Google Shopping data feed

One way for ecommerce merchants to get new traffic, leads and sales outside of Google’s organic search is on Google Shopping. Like SEO, there are useful steps that ecommerce merchants can take to optimise their data feed to improve a return on Google Shopping.

Posted by Chanelle Miliani in Search Marketing

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Q&A: Google Penguin Algorithm Update

 The Penguin Update – Google’s spam fighting algorithm launched on April 24th. Google periodically changes its algorithms and this can have an impact on search results.

Posted by Scott Lawrie in Search Engine Optimisation / SEO, Search Marketing

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Food Award Wins for Radiator Clients

Last week it was food awards galore for two of Radiators clients, Macsween of Edinburgh and Brian Maule who picked up a prestigious award each

Posted by Chanelle Miliani in Scottish Business

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Q&A: EU Cookie Law

There is much discussion of cookies due to new EU Cookie Law which has been designed to protect the privacy of internet users. The law requires websites to obtain consent from visitors before they can store or retrieve any information on a computer or any other web connected device. It started as an EU Directive that was adopted by all EU countries on May 26th 2011. Website owners have until May 26th 2012 to comply.

Posted by Chanelle Miliani in Web Development, Search Marketing

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5 reasons you shouldn’t make a DIY website for your business

So you’re thinking about making your own website – it’s really cheap and easy to do, right? Read on to find out 5 reasons why you should think again before you do-it-yourself...

Posted by Chanelle Miliani in Search Engine Optimisation / SEO, Search Marketing, Web Design, Web Development

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Online Fashion

Research published last month by Mintel highlights that 74% of consumers buy clothes online, an increase of 9% on last year. Online shopping’s ease of use, its convenience factor and people wanting to bargain hunt and compare prices had contributed to the growing popularity of purchasing fashion via the web.

Posted by Chanelle Miliani in Online Shopping / eCommerce, Social Media, Mobile

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Harry Potter eBooks Now Available

All seven of JK Rowling's Harry Potter books can now be bought in eBook format exclusively from the ‘Pottermore Shop’.

Posted by Chanelle Miliani in Online Shopping / eCommerce, Mobile

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What is responsive design?

First and foremost, Responsive Design is the process of designing and building websites to be flexible; working independently across a range of mobile and desktop devices and resolutions, ensuring great user experience however people access your site.

Posted by Steven Clark in Mobile, Web Design

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Twitter to Help Olympic Games Organisers Prevent Ambush Marketing

Twitter has said it will prevent brands from using the social network for Olympic ambush marketing attempts by hindering non-sponsors from buying promoted Twitter ads that use games-related tags such as #London2012.

Posted by Chanelle Miliani in Social Media

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The Rise of the Social Customer

According to the report 'Future of Customer Service: The Rise of the Social Customer' by First Direct and ItsOpen,  2011 was the tipping point where social media entered the mainstream.  The report highlights that customer service has a bright future.
 

Posted by Chanelle Miliani in Social Media

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