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Social Media: engage and involve your customers

Majority of Facebook Users Dislike Timeline Profile

A study conducted by IT security company Sophos found that only 8% of users actually like the Facebook timeline. Whether you fall into this category or not, the once optional Timeline will be compulsory in the next coming weeks for personal users.

Posted by Chanelle Miliani in Social Media

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London 2012 Organisers Restrict Social Media Use of Volunteers

London Olympics

The London Organising Committee of the Olympic and Paralympic Games (LOCOG) put in place social media rules for the 70,000 volunteers for London 2012. he volunteers – also known as ‘Games Makers’ have to sign in to a particular part of the LOCOG website where the rules are outlined in a document.

Posted by Chanelle Miliani in Social Media

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Social Media can Influence X Factor and Strictly Come Dancing Votes

xfactor

Media agency Carat studied how influential Facebook and Twitter are when deciding who to vote for on reality shows X Factor and Strictly Come Dancing.

Posted by Chanelle Miliani in Social Media

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Online Customer Service – Can It Work?

Increasingly customers are expecting more for less. When products and prices are often very similar between competitors, then customer experience is one way to gain competitive advantage.

Posted by Chanelle Miliani in Social Media

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The Rise of Online Shopping

A common objection to online shopping is that customers like to feel and touch an item before they buy it. Savvy ‘e-tailers’ have overcome this barrier in various ways.

Posted by Chanelle Miliani in Social Media, Online Shopping / eCommerce

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Google Plus Not Quite Open For Business

It’s likely you have already heard of Google Plus but should your business be more than interested? Get a free invite to G+ within. UPDATE 7/11/11 Google Plus is now open to businesses!
 

Posted by Scott Lawrie in Social Media, Search Marketing

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Social Media 101 - The Importance Of: “Thank You”

According to marketing consultant and author Gary Vaynerchuk manners are once again fashionable. Due to the mass up take of social media, customer relationships matter enormously.

 

Posted by Scott Lawrie in Search Marketing, Social Media

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Social Media Presentation

Social media enlightenment within the Scottish tourist industry.

Posted by Stephen Berry in Social Media

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Top Ten Tips on How to Approach Social Media Marketing

Social Media

People often tell me that "social media doesn’t work” for my business. And that might be true as social media does not work for everyone but before you give up on it completely make sure that it is not your approach that is preventing you from maximising your potential through social media.

Posted by Stephen Berry in Social Media, Search Marketing

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Simple Steps To Make Social Media Work For You

After committing the time and money to establish a social media profile, a majority of online businesses and retailers fail to promote this effort on their website, thereby drastically reducing online visibility and potential custom.

Posted by Stephen Hunter in Social Media, Web Video

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