Radiator UK

Do Mums Know Best? Understand Your Customers if You Want to Grow Your eCommerce Business

Saturday, 03 Jul 2010 09:00:00 GMT

It's time to understand your customers if you want to grow your eCommerce business. As technology progresses at a pace that even the most experienced and forward-thinking eCommerce operators would have predicted five years ago, it is no longer sufficient to take the approach that a website is something you need to have, something that will pull in more sales and a tool that will help you extend your customer reach. A website must do all these things.

Radiator Develops eCommerce Management System to Spice up Client Website Performance

Saturday, 03 Jul 2010 09:00:00 GMT

Radiator, a leading eCommerce and online marketing agency providing a fully integrated solution from website concept to sales, has developed an in-house eCommerce management system to spice up the performance of its clients’ websites.

There's more to a successful mobile campaign than an app

Sunday, 03 Oct 2010 09:00:00 GMT

Given the user-focussed experiences, dizzying choice and clear success rates in attracting and engaging traffic, businesses can be forgiven for centering entire mobile strategies around a dedicated app.

eMarketing Overview

Wednesday, 03 Nov 2010 09:00:00 GMT

eMarketing – also referred to as online, Internet or digital marketing – is generally regarded as the marketing of your brand, products or services online(over the Internet).

Simple Steps To Make Social Media Work For You

Friday, 04 Jun 2010 09:00:00 GMT

After committing the time and money to establish a social media profile, a majority of online businesses and retailers fail to promote this effort on their website, thereby drastically reducing online visibility and potential custom.

Choosing The Right Domain Name

Thursday, 04 Feb 2010 09:00:00 GMT

A great deal of consideration should be given to selecting the domain name for your new website as this can be critical to its success. Quite often it comes down to a choice between a brand related domain or keyword rich domain – which should you go for?

Government's Digital Broadband Initiative To Boost eCommerce

Thursday, 04 Feb 2010 09:00:00 GMT

The UK Government acknowledges that the digital sector represents a key opportunity for boosting both economic competitive advantage and diversification in the UK.

Niki Jones Features In Times Online

Thursday, 04 Feb 2010 09:00:00 GMT

A good client of ours, www.niki-jones.co.uk reveals her influences and experiences which play a major role in her life, home and busienss. 'Rich, gem-like colours, ornate furniture and ethnic accessories add exotic touches to Niki Jones’s Glasgow flat, where the designer showcases the creations she sells in her online store...'

How Being Active in Social Media can Benefit your Business

Thursday, 04 Feb 2010 09:00:00 GMT

While many of our current and prospective clients are aware of Social Media, they often question its relevance and worth to their business. Therefore it was interesting to see a recent study published by Chadwick Martin and Bailey and iModerate Research Technologies which showed that Twitter and Facebook users are much more inclined to buy from or use the services of a brand which they follow or are fans of.

Top Ten Tips on How to Approach Social Media Marketing

Monday, 04 Jan 2010 09:00:00 GMT

People often tell me that "social media doesn’t work” for my business. And that might be true as social media does not work for everyone but before you give up on it completely make sure that it is not your approach that is preventing you from maximising your potential through social media.

Are You Turning Enough Website Visitors into Customers?

Friday, 04 Jun 2010 09:00:00 GMT

Your products are in place, your prices are competitive, and you are attracting plenty of visitors through good ‘paid’ and ‘natural’ search engine listings but your online sales fall short of expectations and targets. Why?

Are You Building Trust and Visibility with Search Engines to Attract More Customers?

Monday, 08 Nov 2010 09:00:00 GMT

Google tells online retailers that for every 100 visitors to your site, encouraging 1 to convert to a customer is an average result. It is obviously important therefore to do your homework and take care of a range of factors to ensure you get this ‘conversion ratio’ up.

Ecommerce Customer Conversion – Top Ten Tips

Monday, 08 Nov 2010 09:00:00 GMT

It takes the same amount of time and effort to build an unsuccessful online business as it does to build a successful one. Take heed of the following ten tips and you will enhance significantly your online business’s prospects for success.

Radiator Online Marketing Approach Delivers 5-Fold Boost to SST Sensing's International Client Base

Monday, 08 Nov 2010 09:00:00 GMT

Our proven and comprehensive online marketing initiative has delivered a five-fold boost to Bellshill-based SST Sensing’s client base.

eCommerce Launch for Leading 1st Aid Supplier

Monday, 08 Nov 2010 09:00:00 GMT

Radiator has recently relaunched Wallace Cameron's eCommerce website, with the aim of providing user-focussed functionality, making products and first training courses easy to find and boosting the company's online profile and growth.

Doors Open Days Celebrates 20th Anniversary

Friday, 09 Jul 2010 09:00:00 GMT

Doors Open Days, co-ordinated by the Scottish Civic Trust is an annual event where properties usually closed to the public, or which charge an entrance fee, are opened to the public for free.

Social Media Presentation

Sunday, 22 May 2011 09:00:00 GMT

Social media enlightenment within the Scottish tourist industry.

Going Mobile - 10 reasons which make the business case

Tuesday, 07 Jun 2011 09:00:00 GMT

With an expanding, hungry and educated market who are ready to buy, we give you 10 reasons why you should go mobile.

Social Media 101 - The Importance Of: “Thank You”

Thursday, 04 Aug 2011 09:00:00 GMT

According to marketing consultant and author Gary Vaynerchuk manners are once again fashionable. Due to the mass up take of social media, customer relationships matter enormously.

Google Plus Not Quite Open For Business

Tuesday, 16 Aug 2011 09:00:00 GMT

It’s likely you have already heard of Google Plus but should your business be more than interested? Get a free invite to G+ within. UPDATE 7/11/11 Google Plus is now open to businesses!

Radiator is committed to nurturing new graduate talent with Talent Scotland

Monday, 05 Sep 2011 09:00:00 GMT

Radiator is committed to nurturing new graduate talent and has collaborated with TalentScotland Graduate Placement Programme to ensure graduates get a head start in their career.

10 Call to Action Locations to Boost Lead Generation

Monday, 10 Oct 2011 09:00:00 GMT

Online presences are given a purpose through Calls-to-Action (CTAs) which generate a response you want users to complete. The positioning of your CTAs are critical and this article lists 10 great places to get the ball rolling!

The Rise of Online Shopping

Friday, 14 Oct 2011 09:00:00 GMT

A common objection to online shopping is that customers like to feel and touch an item before they buy it. Savvy ‘e-tailers’ have overcome this barrier in various ways.

The Modern Marketing Agency

Tuesday, 25 Oct 2011 09:00:00 GMT

Everything in life is susceptible to change. As the marketing services industry transforms, agencies who want to stay in the game will have to evolve with it.

4 Steps to a Merry eCommerce Christmas

Monday, 31 Oct 2011 09:00:00 GMT

Tealeaf research found that 44% of UK shoppers increased the amount of online shopping they did last Christmas. This year should be no different with many shoppers wanting to beat the queues and turn to online shopping.

Herald Digital Business Awards 2011 Finalist!

Monday, 31 Oct 2011 09:00:00 GMT

Radiator has been shortlisted for this year’s Herald Digital Business Awards in the 'Digital Supplier' category for the second year running!

Responsive Design: an introduction

Tuesday, 01 Nov 2011 09:00:00 GMT

Responsive design is flexible, device-independent design for the web – an increasingly important service given that by 2013, mobile phones will overtake PCs as the most common web access device worldwide*.

Radiator team strengthening

Tuesday, 01 Nov 2011 09:00:00 GMT

We are delighted to welcome 3 new additions to Radiator in areas of web development, online marketing and sales/account management.

Autumn '11 launches and wins

Tuesday, 01 Nov 2011 09:00:00 GMT

We have recently lauched some new sites and have some exciting new web projects on the go and look forward to releasing them in to www-land over the coming months.

Online Customer Service – Can It Work?

Tuesday, 15 Nov 2011 09:00:00 GMT

Increasingly customers are expecting more for less. When products and prices are often very similar between competitors, then customer experience is one way to gain competitive advantage.

The UK Adopts Black Friday

Friday, 25 Nov 2011 09:00:00 GMT

Black Friday is the day following Thanksgiving in the United States and is the start of the Christmas purchasing season. It is thought to be the busiest shopping day of the year.

Sales Soar For Hamper Website

Tuesday, 29 Nov 2011 09:00:00 GMT

The recently launched Scottish Food Overseas eCommerce site has reported a 30% hike in sales in the 5 weeks of trading since re-launch.

Scotland’s Digital Future

Tuesday, 06 Dec 2011 09:00:00 GMT

Scotland’s Digital Future: A Strategy for Scotland (2011) sets out in detail how the Scottish Government - with the help from other key partners - intend to achieve their digital ambition.

Social Media can Influence X Factor and Strictly Come Dancing Votes

Friday, 09 Dec 2011 09:00:00 GMT

Media agency Carat studied how influential Facebook and Twitter are when deciding who to vote for on reality shows X Factor and Strictly Come Dancing.

Topman Introduce a Monthly Online Magazine

Monday, 12 Dec 2011 09:00:00 GMT

Topman has introduced a monthly online magazine named Topman Generation. Topman like many other eCommerce sites adopting a similar approach will hope to draw in customers through its editorial content.

eBay Submit Mobile Manifesto to UK Government

Wednesday, 14 Dec 2011 09:00:00 GMT

eBay has submit a mobile manifesto to the UK Government on how Britain can seize the mobile retail opportunity.

Online Spending on Christmas Day Increases

Friday, 23 Dec 2011 09:00:00 GMT

According to predictions from ‘the voice of e-Retail’ IMRG, UK consumers are set to spend £186.4m online on Christmas day this year, with forecasts for boxing day set to reach £367.8m. Both figures would be an increase on last year.

Kindles and iPads Took Over Christmas

Thursday, 05 Jan 2012 09:00:00 GMT

According to a survey of over 2000 adults in the UK carried out by YouGov, 1 in 40 received an eReader as a present this Christmas.

London 2012 Organisers Restrict Social Media Use of Volunteers

Friday, 13 Jan 2012 09:00:00 GMT

The London Organising Committee of the Olympic and Paralympic Games (LOCOG) put in place social media rules for the 70,000 volunteers for London 2012. he volunteers – also known as ‘Games Makers’ have to sign in to a particular part of the LOCOG website where the rules are outlined in a document.

Increased Search Spend for Europe

Tuesday, 17 Jan 2012 09:00:00 GMT

A report by digital marketing company IgnitionOne suggests an increase in search spend in Q4 of last year led to more impressions, clicks and transactions.

QR Codes at Bus Stops for First Glasgow

Thursday, 19 Jan 2012 09:00:00 GMT

First Glasgow is now displaying Quick Response (QR) codes at bus stops to help customers quickly access its website during their travels.

Fair Fa' Your Honest Sonsie Facebook

Monday, 23 Jan 2012 09:00:00 GMT

All you need to celebrate the great man's birthday in the palm of your hand.

Brits use Mobile to Research Holidays

Tuesday, 31 Jan 2012 09:00:00 GMT

According to a Tealeaf report 'The ebooker: understanding how travel customers use the web’, 17% of UK consumers have used a mobile to research holidays in the last 12 months.

Majority of Facebook Users Dislike Timeline Profile

Wednesday, 01 Feb 2012 09:00:00 GMT

A study conducted by IT security company Sophos found that only 8% of users actually like the Facebook timeline. Whether you fall into this category or not, the once optional Timeline will be compulsory in the next coming weeks for personal users.

Website Launch for Quintessentially British Sheenashona Jewellery

Friday, 03 Feb 2012 09:00:00 GMT

Radiator is pleased to announce a recent website launch for Sheenashona Jewellery: a specialist in the supply of luxurious sterling silver and gold necklaces, pendants, bracelets, bangles and earrings for women along with sterling silver gifts for anniversaries, birthdays and christenings. Sheenashona believe jewellery to be the ultimate accessory, allowing you to mix and match pieces to establish your own individual style and complement what you may be wearing any time of the day.

One in Five Consumers will Shop Online for Valentine's Gifts

Monday, 06 Feb 2012 09:00:00 GMT

According to the Valentine’s Day Consumer Intentions and Actions survey conducted for NRF, nearly one in five consumers will shop online for their Valentine’s gifts this year.

Styling for the iPad/iPhone

Wednesday, 08 Feb 2012 09:00:00 GMT

Anyone who has tried to style up submit buttons for the iPad or iPhone may have found that no matter what styles they put in their CSS – these are overridden by default styling for iOS devices. Fortunately there is a very easy fix for this.

Tablet Users Spend the Most Online

Tuesday, 14 Feb 2012 09:00:00 GMT

Research by Adobe Digital Marketing Insights reveals that transactions made by tablet users in 2011 spent 50% more money than smartphone purchasers and 20% more than traditional desktop and laptop shoppers.

The Rise of the Social Customer

Friday, 09 Mar 2012 09:00:00 GMT

According to the report 'Future of Customer Service: The Rise of the Social Customer' by First Direct and ItsOpen, 2011 was the tipping point where social media entered the mainstream. The report highlights that customer service has a bright future.

Twitter to Help Olympic Games Organisers Prevent Ambush Marketing

Monday, 19 Mar 2012 09:00:00 GMT

Twitter has said it will prevent brands from using the social network for Olympic ambush marketing attempts by hindering non-sponsors from buying promoted Twitter ads that use games-related tags such as #London2012.

What is responsive design?

Wednesday, 21 Mar 2012 09:00:00 GMT

First and foremost, Responsive Design is the process of designing and building websites to be flexible; working independently across a range of mobile and desktop devices and resolutions, ensuring great user experience however people access your site.

Harry Potter eBooks Now Available

Friday, 30 Mar 2012 09:00:00 GMT

All seven of JK Rowling's Harry Potter books can now be bought in eBook format exclusively from the ‘Pottermore Shop’.

Online Fashion

Thursday, 26 Apr 2012 09:00:00 GMT

Research published last month by Mintel highlights that 74% of consumers buy clothes online, an increase of 9% on last year. Online shopping’s ease of use, its convenience factor and people wanting to bargain hunt and compare prices had contributed to the growing popularity of purchasing fashion via the web.

5 reasons you shouldn’t make a DIY website for your business

Thursday, 03 May 2012 09:00:00 GMT

So you’re thinking about making your own website – it’s really cheap and easy to do, right? Read on to find out 5 reasons why you should think again before you do-it-yourself...

Q&A: EU Cookie Law

Tuesday, 22 May 2012 09:00:00 GMT

There is much discussion of cookies due to new EU Cookie Law which has been designed to protect the privacy of internet users. The law requires websites to obtain consent from visitors before they can store or retrieve any information on a computer or any other web connected device. It started as an EU Directive that was adopted by all EU countries on May 26th 2011. Website owners have until May 26th 2012 to comply.

Food Award Wins for Radiator Clients

Wednesday, 30 May 2012 09:00:00 GMT

Last week it was food awards galore for two of Radiators clients, Macsween of Edinburgh and Brian Maule who picked up a prestigious award each

Q&A: Google Penguin Algorithm Update

Thursday, 07 Jun 2012 09:00:00 GMT

The Penguin Update – Google’s spam fighting algorithm launched on April 24th. Google periodically changes its algorithms and this can have an impact on search results.

5 ways to optimise your Google Shopping data feed

Thursday, 14 Jun 2012 09:00:00 GMT

One way for ecommerce merchants to get new traffic, leads and sales outside of Google’s organic search is on Google Shopping. Like SEO, there are useful steps that ecommerce merchants can take to optimise their data feed to improve a return on Google Shopping.

Cookie Solution

Thursday, 14 Jun 2012 09:00:00 GMT

Since 2003 anyone using cookies has been required to provide clear information about those cookies. In May 2011 the existing rules were amended. Under the revised Regulations the requirement is not just to provide clear information about the cookies but also to obtain consent from users or subscribers to store a cookie on their device.

Father’s Day online spending increases

Monday, 18 Jun 2012 09:00:00 GMT

According to the National Retail Federation (NRF) Father's Day spending survey 2012 conducted by BIGinsight, the average person will spend $117.14 on Father’s day gifts this year.

Q&A: Sheenashona Jewellery - starting an online business

Tuesday, 19 Jun 2012 09:00:00 GMT

Sheenashona Jewellery is a quintessentially British contemporary jewellery brand established by two sisters based in Scotland. Sheenashona Jewellery only work with precious metals of silver, gold or platinum and take into account the busy lifestyles of the modern women when coming up with design concepts.

Serving Your Web Visitors Ace Content

Wednesday, 04 Jul 2012 09:00:00 GMT

Long summer evenings, freshly mowed lawns, a crisp set of whites, strawberries and cream, and unwavering support to Andy in his pursuit of his 1st major. What better time to put a content marketing plan in place to serve up the freshest content and whip up your online exposure, leads and sales?

Euro 2012 Final breaks records

Thursday, 05 Jul 2012 09:00:00 GMT

Spain's 4-0 win over Italy in the Euro 2012 final is the biggest-winning margin ever recorded during a European Championship or World Cup final; however this isn’t the only record that was set on Sunday night.

Web Developer Required - Immediate Start!

Monday, 09 Jul 2012 09:00:00 GMT

Radiator is a progressive, digital marketing agency, based in Glasgow and is looking for a full time .Net web developer who has a passion for web technology, enjoys working in a team and has great attention to detail.

Is the fold important in web design?

Friday, 10 Aug 2012 09:00:00 GMT

‘Above the fold’ is a concept used in graphic design which refers to the arrangement of important information or a visually appealing photograph on the upper half of the front page of a newspaper.

London 2012: A Social Olympics

Thursday, 16 Aug 2012 09:00:00 GMT

London 2012 aimed to be the first truly social media Olympics. Many had doubt after London 2012 organisers restricted social media use of volunteers but the Games certainly didn’t disappoint.

Radiator turns 10!

Monday, 01 Oct 2012 09:00:00 GMT

Last week we celebrated Radiators 10th Birthday. It was a great night held at Brian Maule Chardon D’or and like any night we have there, it didn’t disappoint. Many of our wonderful clients came out that night to help us celebrate in style - thanks again to all those who came.

More award nominations for Brian Maule at Chardon d'Or

Monday, 01 Oct 2012 09:00:00 GMT

Our friends at Brian Maule are up for yet another award! They only went and won 'Chef of the Year' at the CIS Excellence Awards 2012 back in May.

5 steps for creating responsive newsletters

Thursday, 04 Oct 2012 09:00:00 GMT

In web design, there has been a shift towards a concept called responsive design which allows you to create one website that will adapt itself visually depending on the device you are viewing a website from. The same process can be applied to email design.

Sheenashona Jewellery appears in The Herald

Thursday, 04 Oct 2012 09:00:00 GMT

Shona Bain, Managing Director of Sheenashona Jewellery appeared in The Herald this week talking about her experience of setting up a jewellery business.

Articulate is a Smarta 100 winner

Monday, 08 Oct 2012 09:00:00 GMT

Articulate has won a Smarta 100 award. This awards is an annual celebration of the most original, resourceful, disruptive and exciting businesses in the UK.

Ecoliving win Installer of the Year at the Micropower Awards 2012

Tuesday, 23 Oct 2012 09:00:00 GMT

Congratulations to Ecoliving on being awarded ‘installer of the year’ at the Micropower Awards this month.

Theraplay select Radiator to build new websites

Wednesday, 24 Oct 2012 09:00:00 GMT

Radiator is excited to have been appointed by Theraplay Ltd. and their sister USA company, Triaid to redevelop their company websites.

Macsween win another prestigious food award

Wednesday, 24 Oct 2012 09:00:00 GMT

Congratulations to Macsween on winning the Morrisons Award for Outstanding Business at the IGD Food Industry Awards 2012.

Sheenashona Jewellery to open pop-up shop at the Corinthian

Thursday, 25 Oct 2012 09:00:00 GMT

The Sheenashona cocktail party experience at the Corinthian. This lavish event will take place at the Corinthian Club on Friday November 16 at 7.45pm

Haggis UK and Bins Direct websites are now live

Thursday, 25 Oct 2012 09:00:00 GMT

After the success of Endrick Trading’s Scottish Food Overseas eCommerce site, Endrick owner Lee Rooney came back to Radiator to build more front ends for his other eCommerce sites that sell in the niche markets of haggis and cigarette bins.

Radiator launch new venues site for VisitLanarkshire

Tuesday, 06 Nov 2012 09:00:00 GMT

Having built the main VisitLanarkshire website, Visit Lanarkshire came back to Radiator to design and develop an exciting lead generation venue site that allows people to discover what Lanarkshire has to offer for a wide range of events.

Radiator present Content Marketing talk at Stirling Management Centre

Wednesday, 14 Nov 2012 09:00:00 GMT

Stirling Management Centre – one of only two venues awarded Conference Centre of Excellence in Scotland – held one of its Business Bites events on November 13th and asked us to be their guest speaker. We were honoured to have been asked to present a talk to people interested in finding out more about content marketing.

LinkedIn Company Page Optimisation

Friday, 16 Nov 2012 09:00:00 GMT

LinkedIn recently spruced up the layout of its company pages. Below are a list of areas you should be taking advantage of since the rollout of the redesigned LinkedIn company Page.

Radiator client speaks at Scottish Enterprise event about ecommerce

Monday, 26 Nov 2012 09:00:00 GMT

Stephen and Shona attended a Scottish Enterprise event at the Sheraton Grand Hotel, Edinburgh on 31st October to talk about ‘Effective ecommerce: Reaching new markets online’. The event was hosted by Kaye Adams, a successful TV and Radio broadcaster.

Scottish Food Overseas ecommerce conversion rate increase thanks to SEO

Wednesday, 28 Nov 2012 09:00:00 GMT

Scottish Food Overseas, a Scottish hampers business, has experienced a 2.92% ecommerce conversion rate increase compared to this period last year thanks to ongoing SEO activity managed by Radiator.

It’s all go for Glen Appin

Monday, 10 Dec 2012 09:00:00 GMT

The Radiator team has been selected to develop a trade and retail site for Glen Appin of Scotland.

Radiator's 10th year 2012 Performance Infographic

Wednesday, 19 Dec 2012 09:00:00 GMT

An overview of what happened at Radiator in 2012

10 Inbound Marketing New Year Resolutions to boost leads & sales

Wednesday, 19 Dec 2012 09:00:00 GMT

10 Inbound Marketing New Year Resolutions to boost leads & sales

Twitter for Business

Wednesday, 16 Jan 2013 09:00:00 GMT

Twitter can be a great platform to promote your business if done properly. It’s a good idea to establish why you should be on Twitter and how you will use it before you get involved.

Facebook SEO – Facebook Launches Graph Search

Wednesday, 16 Jan 2013 09:00:00 GMT

Facebook has announced a new ‘Facebook Graph Search’ – a local search function that uses combination of information created or shared by business pages and the person undertaking the search through their friend’s check-ins and likes.

First site launch of 2013 goes to Sunvic

Thursday, 17 Jan 2013 09:00:00 GMT

Sunvic, based in Lanarkshire, has been a manufacturer of heating controls for over 70 years. As one of the best-known names in the appliance and HVAC controls market across the UK, Sunvic was keen to modernise its online presence to rival its competition.

Celebrate Burns Night with Macsween Haggis

Friday, 25 Jan 2013 09:00:00 GMT

Burns Night, also known as Burns Supper is a celebration of the life and poetry of Robert Burns. Burns Night is celebrated on the 25th of January and can be a formal occasion or an informal gathering of friends/family.

Visual Management Systems choose Radiator to redevelop website

Monday, 28 Jan 2013 09:00:00 GMT

VMS is the UK leader in bespoke, integrated IP CCTV solutions, specialising in custom technology for customers with complex, multifaceted security challenges .

Valentine's Day gifts that can be found online

Wednesday, 30 Jan 2013 09:00:00 GMT

The rise of online shopping makes Valentine's Day gift buying as easy as it can be. The likes of flowers, special gifts, and greetings can all be conveniently bought online to save a last minute rush to the shops. Here are a few gift suggestions to make your other half feel special this Valentine's

Radiator launch lead generating website for SynGro

Tuesday, 19 Feb 2013 09:00:00 GMT

SynGro came to Radiator to revamp its existing website to focus on the business benefits the company can deliver and make the website more user-friendly and accessible for its customers to help the business generate more leads.

Macsween launch Haggis Virgins Campaign and Facebook app

Wednesday, 27 Feb 2013 09:00:00 GMT

Macsween, a family business spanning three generations of haggis making, asked Radiator to help out with a creative campaign based around the theme ‘Haggis Virgins and Haggis Lovers’.

Site refresh for Fineholm

Monday, 04 Mar 2013 09:00:00 GMT

Fineholm, a property business dealing with residential letting and estate agency in Glasgow and Edinburgh came back to Radiator to spruce up its existing site that we built a few of years ago.

Radiator launch a second site for Interpak

Tuesday, 05 Mar 2013 09:00:00 GMT

Interpak came to us to develop two sites – Stockpak and Interpak – to help build the brand and its products with a view to generating new business and retain existing business.

Location Based Marketing

Wednesday, 15 May 2013 09:00:00 GMT

Location based marketing also known as geomarketing, gives marketers an opportunity to provide time and location based messages to customers through their GPS enabled mobile which can identify the geographical position of the mobile device.

The Benefits of User Generated Content

Wednesday, 15 May 2013 09:00:00 GMT

User generated content as the name suggests is content that is generated by people who visit your site. This could be content such as product reviews, blog post comments and forum entries.