Getting your eCommerce off to the best start and ensuring maximum return on investment.
To get the best from your online business we must begin with an understanding of your key products and selling messages to define your online value proposition (OVP) and map out your blueprint for online success.
By profiling your target customers we determine their year round browsing and buying habits. We combine this with a detailed study of your competition to reveal the real opportunities; how they will be exploited and how challenges will be overcome.
Research and Analysis
- Your products, pricing and pitch
- Your search keywords - weighing up the market demand and the competition
- Your competition - how well do are they attract and convert customers - how can you differentiate and excel?
- Your customers - who are they , how do they browse and buy, what are their perceived risks, how can you connect again and again
Set Goals and Objectives
Based on the above findings, our eCommerce experts will work closely with you to define realistic year one targets and ensure all the performance analysis tools are in place to accurately measure your ongoing performance against these goals.
Start planning for successful eCommerce today and get in touch.